Subaru of Gallatin are honored to receive the 2026 Subaru Love Promise HEART Award.
In recognition of our commitment to our customers and community.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
The 2026 Subaru Love Promise HEART Award recognizes Subaru retailers who use the principles of HEART: Honesty, Empathy, Appreciation, and Respect to earn your Trust.
We have been recognized for providing exemplary customer service and staying committed to our community.
Here at Subaru of Gallatin, we love making a positive impact on the lives of all of our customers, employees, and neighbors. We thank you for your support.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
What is the Subaru Love Promise Community Commitment?
At Subaru of Gallatin, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Subaru of Gallatin dedicated locally to the Love Promise?
Our Owner and Operator, Frank Williams, makes it his mission to ensure that we support our local community. He promises to partner with our community through various sponsorships and partnerships. All of us with the Subaru of Gallatin team are proud and honored to have the privilege to work and serve in our Gallatin, Tennessee community! We have developed a better way of doing business. "A better way. Your way." We want your car buying experience to be different, with a friendly, customer-first atmosphere built on honesty, integrity, and transparency.
The Humane Society of Sumner County
Gallatin Parks and Recreation
Volunteer State Community College
Shalom Zone
Make A Wish of Middle Tennessee
Love Promise Stories from Subaru of Gallatin
Subaru and Subaru of Gallatin believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Hope When It Was Needed Most - Darla T
At Gallatin Shalom Zone, we have the privilege of walking alongside families who are doing everything they can to build a better future despite overwhelming challenges. Sometimes, one act of generosity can provide more than financial relief - it can restore hope. Recently, Subaru of Gallatin blessed two families in our community by paying their electric and utility bills during a particularly difficult season. One of those families is led by a devoted foster mom who has opened her home and heart to children who have experienced abuse and trauma. Every day, she works to provide them with the safety, stability, and love they deserve while helping them heal from painful experiences. Caring for children with complex needs comes with significant emotional and financial demands, and this unexpected gift eased a burden so she could continue focusing on what matters most—helping these children discover hope and a brighter future. The second family is a hardworking single mother who has been striving to make ends meet while providing for her children. Like so many families, rising expenses have stretched her budget to its limits. Knowing her utility bills were taken care of brought tremendous relief and reminded her that her community sees her, cares for her, and is cheering her on. We are deeply grateful to Subaru of Gallatin for their compassion and generosity. Their kindness did more than keep the lights on - it reminded these families that they are not alone. Acts of generosity like this create ripple effects of hope, encouragement, and stability that extend far beyond a single bill. Thank you, Subaru of Gallatin, for partnering with Gallatin Shalom Zone to bring hope to families when they need it most. Your investment is helping change lives, one family at a time.
LEGENDARY MILKSHAKE - Jasmin G
We had the oppurtunity to Share the love at Vanderbilt -Ingram Cancer Center and while were there, one of our amazing receptionist, who was admitted there for surgery. We were able to share the love to him and the rest of the nurses at Vanderbilt-Ingram Cancer Center Milkshakes from one of the popular place ''THE LEGENDARY MILKSHAKE BAR,'' great customer service and great SHakes!! Thank you for the care that the staff at the hospital gives to our patients. Share the Love to everyone everyday thats FREE to give no price on it!!
They listen, they care, and they step forward to help. - Christine M
The past year has been especially difficult for Mary Jane. For years, she has quietly lived with a medical condition that causes mini seizures. They often happen without warning and without anyone around her even realizing it. While others may not notice, Mary Jane knows when an episode has occurred. It is a reality she has learned to navigate with remarkable strength and resilience. But when additional health challenges arise, even the routines of everyday life can become overwhelming. Over the last year, Mary Jane experienced several falls that led to hospital stays and time in rehabilitation facilities. Each setback brought new concerns about her safety and independence at home. Like so many older adults facing health challenges, she was determined to continue living life on her own terms, but she needed support to do so safely. When Jason Peebles, Manager of Subaru of Gallatin, learned about Mary Jane's situation, he didn't hesitate. He saw a need and immediately offered to provide fall mats for her home—simple items that could make a profound difference. His response wasn't driven by obligation; it was driven by compassion. In many ways, Mary Jane and Jason share something special: a genuine love for people. Mary Jane has never met a stranger. Sit beside her in a doctor's office waiting room, and chances are you'll leave having made a new friend. Her warmth and kindness naturally draw people in. Jason brings that same spirit to the work he does every day. Through his leadership, Subaru of Gallatin has built a culture centered on caring for others and taking action when needs arise. It's easy to hear someone's story and think, "That's unfortunate." It's much harder—and far more meaningful—to respond. The team at Subaru of Gallatin chooses to do more than sympathize. They listen; they care; and they step forward to help. They truly live out the Love Promise they make as Subaru employees. Because of one act of kindness, Mary Jane's home is safer today. More importantly, she feels something every person deserves to feel: seen, valued, respected, and supported. The impact Subaru of Gallatin is making in our community extends far beyond the vehicles they sell. Through simple but meaningful acts of generosity, they are helping neighbors like Mary Jane maintain their dignity, independence, and sense of belonging. They are proving that the strongest communities are built when people choose to care for one another. For Mary Jane, those fall mats represent more than safety. They are a reminder that she is not facing life's challenges alone.
Community Means Coming Together - Christine M
Community means people coming together to support, respect, and uplift one another. It's not about isolation, but connection—neighbors helping neighbors, sharing resources, and working through challenges as a team. In true community, problems aren’t just accepted—they’re faced together. At Community Life Bridge, we identify and respond to unmet needs of older adults in our county. Through our volunteer-driven transportation program, Community Life Ride (CLR), we serve individuals aged 60+ who have made the decision to stop driving. With a goal of providing reliable, affordable rides that not only meet practical needs, but we also foster connection between drivers and riders. By offering varying levels of service, our volunteers help older adults maintain independence and dignity during this stage of life. Subaru of Gallatin has been a valuable partner in supporting our Community Life Ride (CLR) program. They understand the importance of reliable transportation and have consistently demonstrated their commitment to serving older adults in our community. Through the Subaru Share the Love Event, they provided essential funding for our daily operations and helped raise awareness about our mission by sharing our story with their customers. Their support extends beyond funding—they’ve joined us in celebration, even dressing up to present personalized awards at our annual Holiday Brunch for riders, drivers, board members and staff. For the past three years, Subaru of Gallatin has also sponsored our annual Be the Bridge fundraiser, which highlights the needs of our riders and honors those making a difference. Their continued generosity empowers us to expand our services and dream bigger as we work to meet more unmet needs in our community.
SUBARU ALWAYS HAS A SPARE BECAUSE WE CARE!! - DONALD C
Mr. Donald Cox was visiting from Ohin when he ran into an issue with his tire. He was hoping to find out if he has tire and wheel coverage for the tire. Unfortunately, we were unable to inform him due to his vehicle being purchased at a dealership in Ohio. Mr. Cox was hoping the situation cleared before his trip back to Ohio due to him being on a spare. Subaru of Gallatin was able to provide him a NEW TIRE for FREE that fit as closely to the tires already on the vehicle. Mr. Cox was informed the tire would need to be changed and matched with the current ones on the vehicle, but the tire provided would safely get him back home safely. BETTER WAY YOUR WAY!!
Gallatin Gives - Marietta T
Subaru of Gallatin generously donated to Guild Elementary teachers to get the school year started. The teachers selected were all new to Guild. Each of these teachers received a generous donation of classroom supplies and $500 to purchase items on their classroom wishlist. This will impact student learning and achievement by allowing teachers to purchase items they feel support their students' learning. Guild is thankful for this generous donation. It will impact many students and support the classrooms of six teachers. Thank you again Gallatin Subaru!
ROAD TRIP FROM OHIO -TN - MIRACLE K
Miss Stephanie visited our location as a walk- in on May 1st, 2025. Stephanie was on a road trip from Ohio and on her way to her motel, her dog fell ill. Once arriving back to the motel, she realized her credit card had been completely compromised and cash was stolen from her wallet. After realizing what had happened, she went out to resolve the issue when her check engine light came on. Stephanie brought the vehicle in to our location, upon inspection we found that she had a faulty gas cap, causing the check engine light to appear. After hearing her story, we decided not to make her day any worse, and she received a new gas cap at no charge.
Leukemia & Lymphoma Society Blanket Drop Off - Ryan F
For the past couple of years, the Sarah Cannon Cancer Center has partnered with The Leukemia & Lymphoma Society (LLS) and Subaru of Gallatin through the Subaru Loves to Care initiative. The partnership has involved delivering blankets, patient care kits, and messages of hope to cancer patients for a number of years. On July 3rd, Subaru of Gallatin personally delivered these items to patients in treatment.
Subaru of Gallatin Teams Up to Support Local Community - Nate R
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Huntsville, this is a harsh reality. Helping others strengthens communities, which is why Subaru of Gallatin is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Subaru of Gallatin have helped nearly 900,000 children and adults in urgent need. On 01/28/2025, Subaru of Gallatin donated 120 shoes/socks to Children are People, Inc.. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Subaru All Star Cheer Sponsorship - Ali S
Subaru of Gallatin was so generous in supporting our All Star Cheer program here at Woodlands Elite Bowling Green. We are about to travel to Orlando, Florida for a huge end of season competition, and their sponsorship has helped families with travel expenses, that would have not been able to go, if it weren't for Subaru of Gallatin! We are so thankful for the generous donation, excellent customer service, and caring staff at Subaru of Gallatin! Thank you so much!! It means the world to us and our families!!!!
